Body image, attitudes to weight, and misperceptions of figure preferences of the opposite sex: a comparison of men and women in two generations.

This study explores some possible causes of the recent increase in dieting and eating disorders among American women. Measures on body image, attitudes to eating and weight, and eating behaviors were collected from male (sons) and female (daughters) college students and their biological parents. All groups but the sons considered their current body shape to be heavier than their ideal. Mothers and daughters believed that men (of their own generation) prefer much thinner women than these men actually prefer. Mothers and daughters both showed great concern about weight and eating. Although fathers resembled mothers and daughters in their perception of being overweight, they were more similar to their sons in being relatively unconcerned about weight and eating. Hence, the major factor in concern about weight is sex rather than generation or discrepancy between perception of current and ideal body shape.